Unfolding The Future
PSA InternationalEvery year, PSA International seeks to best present its maritime business through innovative ideas. With a paper folding technique called origami, we brought the concept of Unfolding the Future of Logistics to life.
Year
2019
2019
Agency
Siliconplus
Siliconplus
Role
Conceptualisation & Execution
Conceptualisation & Execution
Category
Editorial Design
Editorial Design
In 2019, we won with Origami, 'Unfolding the Future' that utilizes Augmented Reality (AR). In my role, I was responsible for the creative concept as well as the visual outcome. PSA's Unfolding the Future 2019 edition combines origami and augmented reality technology to highlight PSA's business and engage stakeholders. In order to activate Augmented Reality, users have to download an app called Artivive, and then they have to scan one of the dividers, and the page will come alive.
